Job Description

Head of Marketing & Growth – Founding Team (Equity Only)

2 days ago Be among the first 25 applicants

Help Turn the Tide for Women’s Sports Media in San Diego

About Us

Her Sports San Diego is a rising independent media platform on a mission to put professional and collegiate women’s sports in San Diego where they belong—at the center of the conversation. We’re building a movement and a media brand that makes fans out of casual spectators and champions the athletes and teams too often overlooked.

The Opportunity:

We’re looking for a Head of Marketing & Growth to join our founding team—someone who sees the massive opportunity in women’s sports and knows how to turn attention into traction, and traction into revenue. This isn’t just about building a brand; it’s about commercializing a mission.

This is an equity-only role. There’s no salary at this stage , but you’ll have the opportunity to earn meaningful equity as a founding member and have a voice in shaping how we grow, earn, and expand.

What You’ll Do:

• Lead our marketing and growth strategy from the ground up
• Drive audience growth across Substack, socials, and events
• Grow our free and paid subscriber base
• Convert subscribers into superfans, and superfans into paying customers
• Develop creative campaigns and partnerships that build brand and drive monetization
• Launch & grow revenue streams: merch, paid content, sponsorships, affiliate programs
• Use SEO, analytics, and content optimization to expand reach and grow email list
• Track KPIs and adjust strategies to hit ambitious growth and monetization milestones

What We’re Looking For:

• Experience in marketing, digital media, or SEO (bonus if you’ve worked with newsletters or niche audiences)
• Creative thinker with a strategic mindset
• Strong writing and communication skills
• Passionate about (or personal connection to) women’s sports and creating opportunities
• Entrepreneurial by nature—excited about the challenge, not afraid of the unknown
• Ability to build an audience and a business at the same time

Compensation:

This is an equity-only position . There’s no salary at this stage—but for the right person, this is a ground-floor opportunity to help shape a brand, grow with us, and own a meaningful slice of the company as we scale.

Why Join Us?

This is more than a marketing role—it’s anopportunity to lead, create, and shape something that matters.If you’ve ever wished women’s sports got the love and coverage they deserve—and want to be part of the solution—this is your moment.

Interested?

Let’s talk. Email us atHerSportsSanDiego@gmail.comwith your resume and a note sharing why this position speaks to you. If you have one, include a portfolio.

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